Chapter 9: Business Outcomes Are the Portfolio

Companies often build an “AI portfolio” made of projects, tools, and vendors. That view rewards starts. A business-outcome portfolio rewards evidence, decisions, and results.

Each portfolio item should describe:

• the friction;
• the outcome sought;
• the business owner;
• current maturity and appropriate maturity;
• current decision position;
• committed cost and attention;
• primary measure and evidence range;
• next decision date;
• sourcing choice, if made;
• current status: stop, test, invest, industrialize, defer, or complete.