Use these questions once the owner has selected an opportunity or a preparation step. They help you keep the learning small enough to manage and specific enough to inform a decision. Work through the relevant questions in conversation and use the answers to complete the experiment card.
- What uncertainty blocks the next decision?
- What is the smallest real test that can reduce it?
- What one measure matters most?
- What result would cause us to stop?
- What result would justify investment?
- When will we decide?
If you don't yet have a baseline, agree on how to establish it before claiming a target is supported. Finish by checking scope, participation, cost, capacity, guardrails, and the stop rule.