This card turns the selected opportunity into an agreed learning step. Complete it after comparing candidates and discussing adoption, before anyone starts work. Aim for one page with supporting records alongside it. When the baseline is missing, describe the observation needed and the gate for a later test instead of inventing an improvement target.
- Friction:
- Hypothesis:
- Business outcome and link to the P&L or balance sheet, or why that link is still uncertain:
- Business owner:
- Representative users:
- Selected step: test / preparation or baseline measurement:
- Scope and bounded change:
- Exclusions:
- Primary measure:
- Current baseline, or plan and gate for obtaining one:
- Target or decision range, or what the baseline step must establish:
- Evidence standard:
- Quality check:
- Adoption behavior and measure:
- Guardrails, access, permissions, and required human review:
- Time or sample boundary:
- Cost limit:
- Capacity limit and available participants:
- Stop rule:
- Start date:
- Decision date:
- Decision choices: stop / continue / invest / industrialize; after preparation, decide whether a test is ready or should wait:
- Observed result and limitations, completed after the step:
- Next decision and reason:
Check that the selected step has the participation and permission it needs. If it doesn't, record the preparation or wait and the condition for returning. Review the completed evidence with A.5 on the agreed date.